{"id":6015,"date":"2016-11-17T16:17:48","date_gmt":"2016-11-17T15:17:48","guid":{"rendered":"http:\/\/baranowscy.eu\/wordpress\/?p=6015"},"modified":"2016-11-17T16:17:48","modified_gmt":"2016-11-17T15:17:48","slug":"strzal-ze-sprawiedliwego-banana","status":"publish","type":"post","link":"https:\/\/baranowscy.eu\/wordpress\/strzal-ze-sprawiedliwego-banana\/","title":{"rendered":"Strza\u0142 ze sprawiedliwego banana"},"content":{"rendered":"<p><strong>Czy widzieli\u015bcie ju\u017c najnowszy film promuj\u0105cy banany pochodz\u0105ce ze Sprawiedliwego Handlu? Je\u015bli nie, zach\u0119cam Was do po\u015bwi\u0119cenia 1 minuty i 15 sekund trzem przystojniakom na pustyni:<\/strong><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/9ZY2AXbC3E0?rel=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Od kilku tygodni siedz\u0119 w temacie sprawiedliwych banan\u00f3w (pochodz\u0105cych ze Sprawiedliwego Handlu), poniewa\u017c poniek\u0105d\u00a0w\u0142\u0105czy\u0142am si\u0119 w akcj\u0119 edukacyjn\u0105 koordynowan\u0105 przez <a href=\"http:\/\/ekonsument.pl\" target=\"_blank\">Fundacj\u0119 Kupuj Odpowiedzialnie<\/a> zwi\u0105zan\u0105 z odpowiedzialnym kupowaniem tych owoc\u00f3w. Akcja przeprowadzana jest dzi\u0119ki porozumieniu organizacji z r\u00f3\u017cnych pa\u0144stw. A w\u0142a\u015bnie trwa\u00a0<strong>Tydzie\u0144 Edukacji Globalnej<\/strong>, podczas kt\u00f3rego szczeg\u00f3lnie powinni\u015bmy zwr\u00f3ci\u0107 swoj\u0105 uwag\u0119 na nasze wybory konsumenckie, kt\u00f3re maj\u0105 dalekosi\u0119\u017cne skutki, m.in. w krajach globalnego Po\u0142udnia.<\/p>\n<p><strong>Powy\u017cszy\u00a0spot jest jednym z wielu promuj\u0105cych \u015bwiadome kupowanie banan\u00f3w<\/strong>, jednak w odr\u00f3\u017cnieniu od innych kt\u00f3re obejrzycie <a href=\"https:\/\/www.youtube.com\/channel\/UC8-zNYEnyy6rfObX-geLiAg\" target=\"_blank\">na kanale Kupuj Odpowiedzialnie na YT<\/a>\u00a0podchodzi do tematu do\u015b\u0107 \u017cartobliwie. Mo\u017ce rzeczywi\u015bcie mamy ju\u017c dosy\u0107 kampanii spo\u0142ecznych, w kt\u00f3rych podkre\u015bla si\u0119 z\u0142\u0105 sytuacj\u0119, pokazuje ciemne strony \u017cycia, wylicza\u00a0zagro\u017cenia i wykorzystuje ludzki odruch empatii. Jednak\u00a0aby kampania by\u0142a skuteczna, a jednocze\u015bnie odchodzi\u0142a od szablonu &#8222;spraw, \u017ceby widz poczu\u0142 si\u0119 winny&#8221;, potrzeba naprawd\u0119 dobrego konceptu i \u015bwietnej realizacji.<\/p>\n<figure id=\"attachment_6016\" aria-describedby=\"caption-attachment-6016\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/baranowscy.eu\/wordpress\/wp-content\/uploads\/2016\/11\/zjadaczbananowfairtrade.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6016\" src=\"https:\/\/baranowscy.eu\/wordpress\/wp-content\/uploads\/2016\/11\/zjadaczbananowfairtrade.jpg\" alt=\"Supermoce banan\u00f3w Fairtrade\" width=\"640\" height=\"360\" srcset=\"https:\/\/baranowscy.eu\/wordpress\/wp-content\/uploads\/2016\/11\/zjadaczbananowfairtrade.jpg 640w, https:\/\/baranowscy.eu\/wordpress\/wp-content\/uploads\/2016\/11\/zjadaczbananowfairtrade-300x169.jpg 300w, https:\/\/baranowscy.eu\/wordpress\/wp-content\/uploads\/2016\/11\/zjadaczbananowfairtrade-600x338.jpg 600w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><figcaption id=\"caption-attachment-6016\" class=\"wp-caption-text\">Supermoce banan\u00f3w Fairtrade<\/figcaption><\/figure>\n<p>Jak wida\u0107, zadbano o to, aby film by\u0142 wysokiej jako\u015bci, zgrabnie przygotowano westernow\u0105 konwencj\u0119 i zatrudniono trzech przystojnych, \u015bniadych pan\u00f3w. <strong>Natomiast sam przekaz strasznie mi zgrzyta z ideami promowanymi przez\u00a0Sprawiedliwy Handel.<\/strong> Walka na banany? Zabijanie &#8222;zjadaczy zwyk\u0142ych banan\u00f3w&#8221; przez &#8222;zjadaczy banan\u00f3w Fairtrade&#8221;? Rozumiem, \u017ce to metafora, jednak dla mnie za daleko posuni\u0119ta i chyba jednak zbyt dos\u0142owna (w niezamierzony spos\u00f3b).<\/p>\n<p><strong>Bardzo jestem ciekawa, jak Wam spodoba\u0142 si\u0119 bananowy spot.<\/strong> Ju\u017c wkr\u00f3tce podejm\u0119 temat samego certyfikatu Fairtrade oraz r\u00f3\u017cnicy mi\u0119dzy Fairtrade a Fair Trade. Czujcie si\u0119 wi\u0119c zaproszeni do podzielenia si\u0119 swoimi wra\u017ceniami i wiedz\u0105 na temat Sprawiedliwego Handlu!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Czy widzieli\u015bcie ju\u017c najnowszy film promuj\u0105cy banany pochodz\u0105ce ze Sprawiedliwego Handlu? Je\u015bli nie, zach\u0119cam Was do po\u015bwi\u0119cenia 1 minuty i 15 sekund trzem przystojniakom na&hellip;<\/p>\n","protected":false},"author":1,"featured_media":6016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[142,1142,17,20],"tags":[1144,60,1128,842,29,71,1143,1145],"class_list":["post-6015","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fair-trade-sprawiedliwy-handel","category-film","category-o-jedzeniu","category-recenzje","tag-banany","tag-fair-trade","tag-fairtrade-polska","tag-kupuj-odpowiedzialnie","tag-recenzja","tag-sprawiedliwy-handel","tag-tydzien-edukacji-globalnej","tag-wideo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Strza\u0142 ze sprawiedliwego banana - organiczni.eu<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/baranowscy.eu\/wordpress\/strzal-ze-sprawiedliwego-banana\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strza\u0142 ze sprawiedliwego banana - organiczni.eu\" \/>\n<meta property=\"og:description\" content=\"Czy widzieli\u015bcie ju\u017c najnowszy film promuj\u0105cy banany pochodz\u0105ce ze Sprawiedliwego Handlu? 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